The A List - Joining the ranks of the best in the business!
What makes “A List” salons and spas so successful, and what keeps them at the top of the heap is the subject of this series of articles. We review the best practices in salon and spa management, transfer learning from the well-documented service and hospitality industry, apply best-in-class marketing strategies, and try to forecast where the beauty business is headed. We focus our attention on the most successful business models and cover such topics as capacity management, service level planning, market segmentation, operations management and customer care.
- Do you need a Salon Coach?
- Are you ready for the Holidays?
- A Signature Customer Experience
- Education Essentials
- Pricing Strategy
- Maximizing Retail Potential
- Luxury - The New Normal (Part 2)
- Financial Integrity
- Luxury - The New Normal
- Tactical Client Acquisition
- Stop Discounting... Start Rewarding
- Getting The Most out of your Front Desk
- Struggle and Success
- 7. Employees, independent workers or chair rental?
- 6. Where is the best place to advertise?
- 5. How do I increase my Pre-booking rate?
- 2. Where do I get new Staff?
- 4. How do I increase my Retail Sales?
- 3. How do I motivate my Staff?
- 1. How do I price a service?
- Consumer Behavior